![]() That compares with an industry average of 2% for Google AdWords. ![]() In the first 5 days of the Brave campaign, we’ve seen a click through rate of about 11%. Regular ads on social media or Google aren’t able to target this community as directly. ![]() The Giving Block and Brave developed this program as a way for nonprofits to gain exposure to the blockchain community. We’re looking forward to seeing how our platform and program can help drive contributions for the LFA and to connecting users with their favorite charities.” -Luke Mulks, Director of Business Development “Brave is excited to continue our partnership with The Giving Block, and include the Lupus Foundation of America among the other good causes that The Giving Block has been able to bring into our Brave Ads Grant program. The LFA has also verified its website to become a Verified Publisher with Brave so visitors can tip the LFA with BAT. As part of the program, the Lupus Foundation of America (LFA) will receive approximately $10,000 in free advertisements per month to engage with Brave’s user base, which has a confirmed interest in a rewarding ad experience. ![]() This week, Brave Software, the company behind the fast, privacy-oriented Brave browser, combined with a blockchain-based digital advertising platform, sponsored the Walk to End Lupus Now event in San Francisco, and awarded them the third Brave Ads Grant.īrave Ads are opt-in, privacy-preserving, and users who consent to viewing them are rewarded with 70% of the ad revenue share in Basic Attention Tokens (BAT). The Brave web browser has its own reward system, and over 7,000,000 monthly active users.
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